In a recent article, published by Aktuell Hållbarhet, myths about sustainability are discussed. Jessica Cederberg Wodmar, sustainability coach, has written the book 50 myths about sustainability (Swedish title: “50 myter om hållbarhet”), which is for people who are interested in sustainability, but not experts in the area. In the article Cederberg Wodmar mentions five examples of myths about sustainability that counteracts their purpose.
- In Sweden most of the plastic is recycled
“To be able to recycle more of the plastic the industry first has to invent recyclable packaging.”
- We think we know a lot about micro plastic
“In the current situation we do not even have a way to measure micro plastic levels after washing clothes.”
- It doesn’t matter if we greet our neighbors
“To achieve a safer society we need to create a climate where we meet each other, see each other and care for each other.”
- Youths are uninvolved
“They are not. Youths are involved in another way.”
- To remove bottled water from the company is a big step for sustainability
“Bottled water have a high symbolic value, but to remove bottled water in Sweden is a low hanging fruit since we have very good tap water. /…/ Therefor on some places it might be better to focus on a good recycling system for PET-bottles.”
To read more about this article follow the link here.
This article was first published by Lina Rosengren at aktuellhallbarhet.se (2018-11-26).