Some people are present when they converse. Ulrika Norberg is one of them – she has a passionate way of

A few years ago, clothing designer Frida Ahlvarsson noticed a gap in the market: no existing brand focused on timeless silk

´If you have a purpose that’s genuine and comes from something pure, it’s really hard to lose your way.´ –

‘If we stop paying attention to aesthetic and cultural expressions that fashion is part of then we might as well

‘When I allowed my heart to lead the way, as if all I knew was embodied, it was so easy

‘We have learned the importance of conversation. How it is so important to talk about things that are troublesome at

‘I’m motivated by a desire to change the world, starting with myself! I want to inspire people to live differently.

‘I don’t want anyone else to define whether my release is a failure or not. Music is art that sometimes